Local Internet Marketing – What Smart Business Owners Know
For businesses, using local internet marketing to get found on the internet is a must these days. For those who are businesses owners, did you know that 43% of all searches on Google are local? That means online searchers are adding a city, county or post code in the search terms they type in. And 25% of those searching online are looking for local services and products. The other interesting fact business owners should know: 90% of all purchases are made within 50 miles of the consumer’s home.
For the local business person this is great news. But if you’re not online, these stats mean little. And if you are on the net but your website isn’t getting on Google’s first page, then you might as well not have a website at all. Ouch, I understand that hurts, but it’s true if you’re attempting to reach new consumers and expand your business – or even if you’re just trying to stay in business.
Most business owners are still wasting their valuable money by advertising in the Yellow Pages and other white-page print books. These advertising venues are going to the way of the dinoasaur and quickly. And what about newspaper ads? Who reads newspaper anymore. And who can afford TV ads?
The point is that advertising your business online is the wave of the future that has already arrived. And if you’re a local business trying to reach the local market, you’re in luck. Local online marketing is a pretty easy way for businesses to get themselves found on the front page of Google, even if they are in a highly competitive field like finance services or legal services. And Google is making it easy for businesses to get found using Google Places for businesses.
Just do a local search on Google and see what pops up. Most of the search results will be your local competition. How did they get there? They are using SEO experts who know local seo for businesses to get their website ranking high for local searches. It’s pretty easy to do if you know how, or hire someone who knows how. And its usually way cheaper then placing placing ads in the Yellow pages. And your website will stay there long after you’ve paid your SEO person. With Yellow pages (and even online ads) once you stop paying for the ads, your ad is gone.
Local Internet Marketing Minneapolis can help you get your business on the first page of the number one search engine in the world, Google. We help businesses get found online in local searches for your business industry and location. And even though we are based in Minneapolis, we can help your business get to the top of the Google search results no matter where you live.
Filed under: General Interest